Dermot O'Leary and Joanna Page are to co-host a new show dubbed "'Top Gear' for animal lovers".
The "light-hearted" programme, called 'The Pets Show', is expected to see people, including celebrities, showing what their animals can do, as well as showcase new gadgets.
An insider said: "We are a nation of pet lovers and with 'I’m A Celeb' over and 'The X Factor' currently on ice, what better than a show featuring celebrities - but where the animals are the real talent?
"The show could feature everything from a famous pet owner in need of training tips to new gadget features."
Fans of dog show Crufts may also be keen to tune in, as the programme is expected to feature pooches taking on agility courses.
The insider added to The Sun newspaper's Bizarre TV column: "Rather like a talent show, it also looks set to feature dancing dogs and pets showing off their skills on agility courses.
"At a time when we’re all spending more time at home, it’s a deliberately fun, light-hearted but fast-paced show that all the family can watch, pets included."
Dermot is a big fan of cats, and his book series 'Toto the Ninja Cat' was inspired by his own felines Toto and Silver.
He previously said: "The idea for Toto first came to me when my wife and I rescued two stray cats from an olive grove in Italy. One of them, Toto, has been blind from birth, but we quickly realised she had ninja-like reactions.
"Like a lot of cat owners (or cat servants), we like to imagine our pets having secret lives when we're out or asleep.
"So before I knew it I was writing about Toto and her brother Silver's nocturnal adventures around London. I really hope that children who pick it up enjoy reading the adventures of our little Italian underdog (cat)."